It still feels new to me when we do anything other than black and white. and yet we’ve been running color tees and color graphics for many years. do you know the real story of why black and white are the rebel8 brand colors? i’ll tell you. it has all to do with money. when i first started rebel8 i couldn’t afford to print full-color catalogs, so we used to print everything black and white. our stickers, the same thing: black ink on white vinyl because it was the cheapest. our tees were also black and white because it cost a lot less money to run one screen than many. crazy to think that i once viewed all of this as weaknesses and now i look back fondly and feel it’s one of our biggest strengths.
I've been waiting for a guide to come and take me by the hand,
could these sensations make me feel the pleasures of a normal man?
these sensations barely interest me for another day,
i've got the spirit, lose the feeling, take the shock away.
